giving back to those who serve
first-class
impact
Some things in life go beyond business
My heart for giving back comes from the people who shaped me most. My dad served as a State Police Officer for 26 years. My mom cared for others as a Registered Nurse for 43. And my husband spent his career in the Air Force before retiring as a Veteran.
Service wasn’t just what they did - it was who they were. It showed up in quiet, everyday moments: the way they treated people, the pride they took in their work, and the care they gave without ever asking for recognition.
They taught me that real strength doesn’t need attention. It lives in kindness, in consistency, and in a deep sense of purpose. That legacy is why giving back means so much to me.
Over the years, it’s taken many forms - volunteering, supporting families in need, and one of the most meaningful experiences of my life: spending time with the families of our fallen heroes through the Snowball Express.
Every time I’m able to give back, I’m reminded what courage, love, and service truly look like.
This is my way of saying thank you.
Just a heartfelt thank you from someone who has lived beside service her whole life.
For me, this one’s personal
While we can never do enough to show gratitude to our nation’s defenders, veterans, first responders, and the families that serve alongside them, we can always do a little more
“
thank you for your service thank you for your service
- Gary sinise
10% Off
all services for the following
Military/ First Responder discount can be applied during the proposal/contract
first responders
This includes:
active full-time or volunteer firefighters
Active working on the front-lines of the emergency medical field
Surviving Spouses
(of First Responders killed in the line of duty)
Surviving Adult Children (who's parent was killed in the line of duty
police
This includes:
Active federal, state or local law enforcement officers
Spouses
(of Active duty LEO Officers)
Surviving Spouses
(of LEO's killed in the line of duty)
Retired federal, state or local law enforcement officers
Surviving Adult Children (who's parent was killed in the line of duty
Military
This includes:
Active Duty Service Members
Veterans & Retired
Military Spouses
(of Active duty, Veteran & Retired Service Members)
Surviving Spouses
(of Military Service Members)
Gold Star Adult Children (who's parent was killed due to Service
Let's
give back
Each year, a portion of every project is donated to the three nonprofits below
And when you refer someone who becomes a client, you’re helping make an impact too.
We make a living by what we get, but we make a life by what we give
“
- winston chrchill
I’m not affiliated with any of these organizations — I just deeply believe in the impact they’re making and feel honored to support them in my own small way.
Running
for heroes
The Running 4 Heroes Foundation is one that’s especially close to my heart — because I’ve followed Zechariah’s story from the very beginning. Watching what he’s built at such a young age has been nothing short of inspiring.
What started as a boy with a big heart and a love for running has grown into a powerful movement that honors fallen First Responders with courage, compassion, and purpose. Every mile he and his team run is more than a tribute — it’s a message to the world that service, respect, and gratitude still matter.
What I love most is how Zechariah’s example has sparked something bigger — inspiring other young people to step up, to lead, and to show that age doesn’t define impact. His heart for service and his unwavering dedication remind me that no act of kindness is ever too small to make a difference.
bravo Zechariah!
let a soul shine
Foundation
The Let Your Soulshine Foundation is one of those rare lights you come across that reminds you what true compassion looks like in action. Founded by Trey and Michele Ganem, their mission is to bring comfort, beauty, and humanity into life’s hardest moments - creating custom caskets and urns that honor every life with dignity and love.
What moves me most is how deeply they show up for families facing unimaginable loss. These aren’t just memorials - they’re acts of healing through art, crafted with heart and reverence for every soul’s story.
Through donations and community support, the foundation is able to step in when the world feels unbearable - like when they lovingly made and donated each child’s casket after the Uvalde school shooting. That level of care, humility, and humanity is something I’ll never forget.
gary sinise
Foundation
The Gary Sinise Foundation holds such a special place in my heart. Their work is rooted in gratitude and action - uplifting those who’ve dedicated their lives to serving others. From honoring veterans and first responders to supporting their families and communities, they create moments of hope, healing, and connection.
What I love most is how they don’t just say thank you. They continue to show up - not just with words, but with action. They build homes for wounded veterans, support first responders with needed supplies and gear, and create moments of joy for families who’ve endured unimaginable loss. It’s service in its purest form.
See below for BTS of my days with the Snowball Express.
In case we haven't met
Our small but mighty team always found a way to bring the magic to life. My parents would drive eight hours just to help decorate and set up alongside me and my coworkers.
On the day of the event, we joined forces with local law enforcement, TSA, USO volunteers, airport staff, Patriot Guard Riders, and so many others. It was a whole community showing up with love.
Santa and his elves arrived by plane and jumped right into the party. We called it “the party at the gate at 4:00 a.m.” and yes, we actually partied. There were treats, hot cocoa, presents, and Christmas songs, all before our flight took off at 5:30 a.m.
I’m Jen — Founder.
Airline gal. turned web designer. who loves giving back
Snowball Express
The party at the gate at 4:00 a.m
Ours, the first of nine send-off parties happening across American Airlines stations that morning, picking up more precious cargo along the way. The Snowball Express enroute to Disney World!
Upon arrival, the Gary Sinise Foundation and hundreds of volunteers welcomed more than 1,700 children and surviving family members of our nation’s fallen heroes for five days of healing, laughter, hope, and connection.
Today, Snowball Express has expanded to serve the children of fallen first responders too. I miss it wholeheartedly, and I’ll always be grateful I got to be part of something that meaningful.
pictured below: my parents (the real MVP's )
Throughout my years at American Airlines, I was honored to be part of the Snowball Express. Each year, I'd lead and design our gate theme, transforming it into a magical wonderland for the children and families of our fallen heroes.
It was early, it was wild, and it was full of heart. The kind of magic that sticks with you.
If you made it this far, let me say thank you.
It means the world to share a piece of this with you. If something here spoke to your heart, I hope you’ll pass it forward, whether that means supporting one of these foundations or simply spreading kindness in your own corner of the world.
And if you’re in a season of building something meaningful and you need a website crafted with that same heart and intention, I’d be honored to help tell your story.
house rules
Inclusive vibes.
Kind humans only.
A safe place for all
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